We help people make better purchases

500 000+ Consumers helped monthly

3 000+ Products tested by our experts

300+ Product categories covered


Whale Media is one of Europe’s leading buying advice media company. We test hundreds of products each year, then we create impartial and expertise-backed review articles that help millions of consumers make better purchases.


Being impartial is very important to us, so we can build a trusted relationship with our audience. We want to be proud of every piece of content we publish.


Selectos logo

Selectos is our generalist product review website with real category experts and real testing. It is widely recognized as one of the most authoritative and highest quality of its kind in Europe.

Lavelab is our brand dedicated to the testing of cleaning products such as robot, stick and wet/dry vacuums.

Ridermood is our brand dedicated to the testing of electric mobility products such as electric bikes and scooters.

Bedbedtime is our brand dedicated to the testing of sleeping products such as mattresses, mattress toppers and pillows.